The Lovie Awards

You're automatically in the running to win a People's Lovie award.

All Lovie Award Winners are eligible to win The People's Lovie Award as chosen by the online voting public. Voting is a prime time to generate followers, fans and buzz. The People's Lovie Awards polls are open from 16th October to 1st November and anyone can vote at peopleslovie.eu

You are now officially an industry leader.

With the prestige and cache that accompany a Lovie Awards win, you've joined the ranks of the EU web's best and brightest, making you an industry leader.

You’ll impress your clients.

Whether it's maintaining current clients or winning new business, "Lovie Award- Winning" validates your superior work and gives your clients and prospects the confidence they need to invest in your services.

You can make headlines.

Past Lovie Award Winners have garnered coverage around the world: from The Huffington Post, WIRED and Wallpaper to Pubblicità Italia and The Independent. A Lovie Award win offers countless publicity opportunities in national, local, and trade media, as well as internal communications and marketing materials.

You can salute your team in a big way.

Your Lovie nomination allows you to recognise your valued employees for their accomplishments. There's no better way to show them that you think their work is award-winning than to share your Lovie news with the world.

You've proven that you stand out among your peers.

Out of the hundreds of sites, videos, apps, and ads that were submitted from the EU, there are only a handful of Winners chosen by the Academy, and your work is one of them. By coming this far, you've proven your work is one of the few that truly stands out in the crowd.

You can meet the movers and shakers.

When you win a Lovie or People's Lovie Award, you're invited to attend the special Winners Party on November 16, 2012 in London, where you'll get to rub elbows with the industry's foremost professionals, luminaries and celebrities. To see who attended last year's Lovie Awards, check out the photo gallery here.

You can deliver a declaration of lovie speech.

As a Lovie Winner, you will have the opportunity to deliver one of The Lovie Awards' hallmark Declaration of Lovie Speeches. Past Lovie Award Winners - and their speeches - include Bjork ("I love my Special Achievement Award"), Tweetdeck, VICE UK, The BBC and many more. Your Declaration of Lovie Speech will be shared with the world via the official Lovie Awards YouTube channel at youtube.com/lovieawards

Receive validation for a job well done.

Now more than ever, the value of internet expertise is crucial for any organisation. As an official Winner, your work exemplifies excellence in the industry, which you'll be able to share with your clients, competitors and corporate management.

Put a People's Lovie logo on your site

Download the official logo, here.

Devise a public relations plan

Don’t be shy about your People's Lovie nomination. Now is the time to promote your nomination – and your success – by targeting a wide-variety of national, local and online media. Here are some tips of the trade:

• Write and distribute a press release highlighting your nomination. We’ve got the national media covered, but you can develop and implement media campaigns to generate attention, including broadcast, print, radio, online/bloggers. You should target news sites and blogs that cover your category or industry, as well as your hometown media.
• Pitch yourself for a feature story at pertinent media outlets. Use your People's Lovie nomination as a news opportunity for the media to cover your success, growth, and future plans.
• In all your media outreach, you’ll want to include the key facts about The Lovie Awards, which you can find at the Lovie Awards Fact Sheet.
• If media need official Lovie press photos, videos, or additional media resources, you’ll find those on the Lovie Photo Pages.

Feel free to contact the Lovie Awards public relations team at Borkowski PR for more information or tips: Nicola Lamb - nicola@borkowski.do or Louise Thompson - louise@borkowski.do

Launch a People's Lovie campaign

Encourage users, partners, employees, friends, family, and the general public to vote for your site in the People's Lovie Awards by highlighting voting information in all of your Lovie Awards activities. Make sure to use social media like Twitter and Facebook to help encourage votes!

Share with your network

Send a special email to your network of colleagues, clients, friends, family and customers to let them know about your nomination.

Make your People' Lovie nomination a centre piece of your marketing plan

Take out an ad in a local or national newspaper or magazine, or add a People's Lovie Award nominee logo to materials that you've already got in the pipeline.

Shine in your email signature

Have your team highlight their People's Lovie nomination in their email signatures.

Brag to your favorite blog

There are dozens of blogs that cover every industry. These online outlets are a great way to spread the word about your nomination.

Spice up your company and personal bio

Adding this honour to your company or personal bio will show potential customers and partners that your work is award-winning.

Put a Lovie Winner’s badge on your website

You can either download an image to place into your page, or use this code to overlay this banner. All you have to do is copy the code below and paste it between the <head> </head> tags of your site.



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Use social media to win a People’s Lovie

This year, The Lovie Awards is making it easier than ever for your fans to share the news that they voted for you. Once they cast a vote, your fans and followers can share to Facebook and Twitter, encouraging them to vote for you as well.

The more you encourage your fans to build buzz on Twitter, the closer you'll come to delivering your Declaration of Lovie. Don’t forget to use the hashtag #lovieawards.

Some sample tweets:

• So excited we we’re nominated for a #peopleslovie! Vote now for us in the People’s Lovie now at http://peopleslovie.eu
• Getting prepared for the @lovieawards. Did you vote for us at http://peopleslovie.eu yet? #lovieawards

Update your social networks

Share news about your nomination on Twitter, Facebook, Tumblr, Pinterest, LinkedIn, and more! It is a great way to way to share your Lovie achievement and direct fans to your ballot on the People's Lovie site.

If you need some pointers check out what we are posting on our pages and go from there!

Let us know

We love to hear about campaigns for People’s Lovie Award! Let us know what you’re doing by tweeting at us at @lovieawards and on The Lovie Awards Facebook Page.